* "Siri, check if there are better deals than renewing my car insurance with current provider."
* "Cortana, book my brother a flight from Milan to Toulouse on Monday, and don't forget to check budget airlines that aren't on expedia."
* "Alexa, change my phone contract to the new daysaver tariff."
Telling me it's raining outside or being able to make a restaurant booking in a handful of places in NYC is just not interesting^W AI.
Context and identity seem to be major missing ingredients.