Exactly. Between solid tech and a massive userbase, Soundcloud once had the monumental opportunity suggested in the article. But they have played their cards quite poorly which means this article is ridiculous.
I think however Beatport is trying to be the Spotify for IDM. not sure how it is working for them.
Beatport was "the shit" back then and made a LOT of money. The problem with Beatport is that it works as long as djs are compelled to renew their catalogue.
it became big thanks to "Electro", then Minimal techno , then it made Deadmau5 big, after Deadmau5 nothing really happened in the IDM world, so Beatport success kinda went down.
Neither Dubstep nor HipHop ever were best selling genres on Beatport. And today, MP3 sells don't bring much revenue even for big names. I'd be surprised if TOP 10 beatport artists sell more than a 1000 units per best selling track today.
It used to be different.
Also, are you talking about Beatport or Beatport Pro? They are very different services, targeted at different audiences.
Assuming you're talking about Pro, I doubt it's success depends on currently popular genres. It's targeted specifically for DJs, and sells not only mp3s, but uncompressed wavs, and more innovative formats like NIs remix decks and stems, which are only relevant to DJs. Who will always "compelled to renew their catalogue", of course. And most often, the only choice other than Beatport and Juno is to hunt down the vinyl on Discogs: most of releases never make it to torrent trackers, and are pressed in very small amounts, in low hundreds. And even more releases from small labels are digital-only. So, unless you want to play the same music as everyobody else, you have no other option than to pay.
There is plenty of interesting things going on in electronic music, depending on your tastes. Trap sort of replaced dubstep as far as accessible popular and mainstream EDM. Deep house seems to be popular these days. Drum n bass is having a weird spate of popularity and soul-searching at the same time. Future bass seems to be a defined genre now.
*none of this post is offered in arrogance, merely stating my honest opinions which are devoid of value judgements.
Sorry I meant EDM.
D'n'B is kinda dead except for the UK scene which has always existed.
First time I hear about Future Base , I checked some stuff and but to me it's just trap/dubstep again.
While you mentioned "fads" ,well that's what drive the business. Right now there is no real enthusiasm toward something fresh and new, aside from a few live acts but they don't qualify as EDM in my book.
https://en.wikipedia.org/wiki/Intelligent_dance_music
lame term i think, but it exists!