To escape naivety, we need to start looking at the big picture where an individuals choice is not, "Yes Tech!" or "No Tech!" but more accurately a wide variety of options, and try to understand why women are so drawn to other fields.
Women are doing better in school than boys. Women do better across all subjects, including STEM. They are choosing other fields, why? Is the presumption being made here that every woman thinks programming is the best field of all time, but they're just scared away by men? That seems very self-centric and dishonest. I'm sure that men face the same amount of stigma and social barriers in female dominated landscapes.
Maybe things like fashion, teaching kids, and helping others (both physically and psychologically) come across as much more fulfilling than doing math on a computer all day.
When I lay out the two options: men are scaring women away from technology || most women identify more with a plethora of other subjects.
Well, the first makes for a good drama, but the latter is obvious.