I haven't looked at the app but I read the article and the premises are outlandish. It won't matter what other people think of you? That's the entire point of social interaction - satisfying our physiological needs for belonging, self-esteem, and self-actualization.

The future is about self-growth and self-expression? More than just followers? People don't use social media to grow themselves - we use it because it's addicting and rewards the pleasure centers for our psychological needs. That's how it is now and yesterday.

It's trying to hard to be "the future" of social media or the next Facebook when it's never going to replace it.