Disregarding the usual HN snark for media terms ("game-changing") and the usual criticism ("been done before", "won't be effective"), this is actually really cool. If we look at all the innovations in the past year, this is a pretty dang neat one.
They mention Tesla in the opening line of their paper. In short, the biggest innovation they came up with was solving the mismatch of Wifi operation and optimal power transmission. Read the paper; it's quite good stuff.