The current "hottness" in our space is bluetooth low energy (BLE). This is super low power (or, rather: chips that are really good at going to deep sleep, and then coming online very quickly to burst some data out), but the range on BLE isn't great.
Some companies use general purpose radios (these guys: http://www.glowcaps.com/ are basically an couple of atmega 328s and some 433mhz radios) for range, but it seems like everything is moving towards BLE because you can use your cellphone/tablet as a base station.
If LORA can seriously get this sort of range (I'm skeptical, honestly), then that is a total game-changer for IoT.
A friend of mine at a chip manufacturer in town was telling me about some radio thing they were doing that had range like this about a year ago, but I didn't believe him. That little of power, for that long of range seems like straight-up magic.
Super cool stuff! Very excited to see this really happening!
Not to get too silly, but this about sums up how this makes me feel with regards to IoT: https://media.giphy.com/media/rl0FOxdz7CcxO/giphy.gif