But the thing is, of course, that you are framing your answer to not include the original case. In my book that is just a non-answer.
You even started out with "a funny" saying "look at this site you're reading". You didn't care if it fitted the case, you just wanted to say something clever. Very Reddit-like (and I do like Reddit).
But in what we could call an open environment where people do not care about their reputation - such as Vice - what can you do?