There is a bit of a push at the moment, and has been for a while, to show that scientists and other technical types are normal people too, not just the stereotype anal retentive hyper-dedicated socially disconnected Asperger afflicted geniuses. You'll often see a little bit of information about the people in question that is ultimately completely irrelevant to the science/tech being discussed.
If it does help break down the stereotype a bit then it is a good thing: many kids are put off science in part because of such things.