The 50-something coach said Michael Jordan, meaning the best. The writer just updated it to the best basketball player right now, same meaning.
Here's the scene:
The writer's analogy is much more accurate. MJ is widely considered the greatest basketball player of all time. To say someone is the MJ in a sport is saying that someone is the best in history for that particular sport. This kid doesn't even have a single gold medal.
Lebron James, on the other hand, was extremely hyped up as a high schooler. Everyone pretty much said he was going to be the next MJ. The potential for LBJ was limitless; same goes for the weightlifter.
Also one has to point out, this is an article on the WSJ, whose majority of readership would likely know who Michael Jordan was.