“Once every hundred years media changes. the last hundred years have been defined by the mass media. The way to advertise was to get into the mass media and push out your content. That was the last hundred years. In the next hundred years information won’t be just pushed out to people, it will be shared among the millions of connections people have. Advertising will change. You will need to get into these connections." - Mark Zuckerberg, 6/07

These guys need to tone down the mellowdrama. I'm sure their 10th grade English teachers loved the parallel structure. But now that they are grown up, they ought to add sound reasoning as well.