It's just a way to attract best manpower. Why not? Kind of HR marketing. Anyway "best place to work" is not patented, anybody could attach their "version" of this tag to any company. Like "people of the year" or "most wealthiest".
49 karma · joined January 25, 2018
But it's not every case, some experienced specialists can just write story as summary to give some experience to young newcomers, to arouse interest, maybe answer possible questions.