The one with the best density of good developers in your hiring region if the application ends up scaling.
> Alternatively: what would you suggest someone getting into web development to learn? PHP or Ruby?
Neither. I would tell them to get into the Javascript ecosystem - not because I think it's necessarily good, but because that's where most of the work is. I'd also reccomend picking up at least one other general purpose language to be a bit more rounded such as Golang, Java, C#, Python.