A contract would only be interesting in the example if it was structured as an option: The buyer has promised to pay for the item by 1st April, and in return, you have promised that you won't sell the item to someone else before then.
How would this be handled? How would be example contract react if you set 'WEBSITE_ADMIN' to someone else prior to the purchase? Does the example contract mean that WEBSITE_ADMIN cannot be altered by anyone else? What are the access controls to this storage slot WEBSITE_ADMIN? Does the seller lose write-access to it after the deal completes? Does the buyer gain read access? If not, what's to stop anyone changing this value and breaking the deal?