If the money spent on this failure of a flying machine went to NASA's budget instead, we'd probably have a Mars colony by now.
* Another planet to live on if we mess up Earth sufficiently bad (though, if we can live on Mars, we can probably live on a pretty-fucked-up Earth)
* Close proximity to the asteroid belt (which is already being examined for mining activity)
* Arguably the least hostile to colonization among the planets
* Has water ice, might have liquid water
* Respect from Buzz Aldrin