Is it time we put more effort into Linux / OSS?

Microsoft has had some image problem. I thought with the new move they're making towards OSS, they are changing for good. However, reading https://news.ycombinator.com/item?id=9978039 and https://news.ycombinator.com/item?id=9976298 It makes me feel sick. Is it time that we put more effort into Linux to target general users ? It seems like Microsoft and Co. are on the way to be the dictators of the internet.