Tech startups are taking on the oil business
venturebeat.com
venturebeat.com
- Are run by people with no appreciation for technology (this might change in 10-30 years when these people die - I wish I was kidding in my language about death but that's exactly how people around here describe it: just waiting for the "Blue Chippers" to die off.)
- Are enterprises so deals will take forever to close
- Typically only buy software from software companies that look like them (Oracle, Microsoft, Cisco, etc.)
- Toss all cost saving measures out the window as soon as the barrel price shoots back up
I think it's an interesting industry with tons of data and tons of problems that need solving but a very hard one to crack.
I'm currently building a B2B SaaS app with the help of a small oil company and the few months I've been working and learning about the industry I've noticed it's not really different than other industries like say Healthcare (I've also built stuff for this one):
- The culture is certainly different than the IT/Internet industry, they have their own business processes, work/deal flows and idiosyncrasies but you just have to be open minded and learn.
- Loads of opportunities in IT. Small/medium improvements can be easily done in their classical processes with simple software, and this software is easily marketable to many players. They’re so caught up innovating in their core processes that they don’t have the pace in IT innovation that has for example the internet industry (where IT is actually the core process).
- Big changes most likely will find “barriers” from established players and/or regulators.
- Despite the apparent difficulty to close deals within these industries I’d say it’s actually the contrary. They love, welcome and invest in new ideas despite their lack of startup mentality.
tl;dr… like any other industry they're open to innovation, but they have their own rules
Perhaps you're just ignorant to what it is they actually do in their IT departments or are only considering small companies. A field worker or landman might not know what goes on either.
I agree my ignorance/attitude towards the industry isn't the best. I've always felt as a software startup the service companies would be your best bet.
Domestic energy use is in no way comparable to industrial use which comprises the vast majority of the contribution to global warming, specifically factory farming, heavy industry and transportation.
And how do you think the device you're using to read this was built and transported to you?
A kilo of meat uses many times its weight in water, grain and fuel to produce. The same goes for many manufactured goods, my device included.
But domestic electricity usage of a computer? Yeah, that's immaterial and makes the point poorly.