Programmers are distraction for your startup
blog.tightstartup.com
blog.tightstartup.com
Put another way, he is saying to focus on prototyping in the most lean way possible. If Google spreadsheets can work to try out your idea, hiring a programmer is certainly not something to do before you have tried out your idea on the stable, free, always available platform.
And honestly the underlying idea might not be too far off for more technical minded problems. Figure out what your product is, then build stuff around it. More failures than can be counted are centered around technology that didn't work out and more importantly wasn't required for the core product.
It isn't that programming isn't important, it is the usual lean mindset, until you have a good idea of what your product is supposed to be, having a programmer working on structure for it is at best overly eager, at worst a complete waste of time.
The author gives a couple examples of startups that started off with a Google spreadsheet or an e-mail list. If that doesn't sound like your tech startup, well, then programmers will be kind of important.
The author is correct, at least for some ideas and some founders.
The author also points out several successful products that grew from decidedly low-tech, sub-optimal incarnations.
Technologists - and I consider myself a recovering technologist - are often distracted by the shiny, by the optimal, by the novel. Sometimes a product is a functional but ugly hack of adequate pieces assembled to prove whether or not an idea works, and, with a few very rare exceptions, is or should never be, at least not out of the gate, optimal.
Sometimes technologists have cool ideas they build out into eventual products that once in a while become the core of a business. That can be a very long cycle.
Business guys just keep doing business, much to the consternation of many of us tech guys.
Product people talk to users, spend money on surveys, hack shit together, and see if things work, if ideas stick.
Are we still fans of "fail fast" on HN? I haven't kept up. If you want to fail fast, do it for cheap, and do it low tech.
IM(NS)HO, of course. YMMV.
I don't know if I would call Google spreadsheets low-tech and sub-optimal. It isn't very well optimized but it hits all of the important points for a prototype, cheap, scalable and high uptime.
I totally agree though, the idea that you shouldn't get distracted by the implementation you dream of is very solid and one that is purported as important here all the time (just phrased differently).
This piece of advice is either inadvisable or just poorly written. IMO: Design, prototype, clean up. If you can do that without a programmer, cool. But chances are that you'll need one, either to tell you that you're wrong, or to tell you how to do it better. Code isn't the only thing programmers produce.
This article was brought to you by "Tech Lead at SmartHires (YC S14)" apparently.
I mean nobody is perfect, some design decisions are mostly wrong at the first days, but that doesn't change anything, as long as you can keep running and that's what running at scale means. Drive a car with 140 km/h and replace all parts while driving.
Also a note to people who write blog article with such titles: HN has a flame war detector. It's not a smart idea.
My experience with such companies is that their focus is on office decoration, rather then the product.
If you are not the engineer type, make sure you hire three of those to make up for it. :P
"Hey, we are 5 business guys with an idea and need you to build it!"
If we've made one big mistake at Fogbeam over the years, I'd actually say that it's building too much of the actual product, instead of using mockups and dummied-up demos and what-not just to test the demand for the concept. Early on I had a lot of mindset of "We need to build a fair amount of this, so we can show it to people, so we can find out if they need/want it or not". But honestly, we could have done wireframes, mocks, backend-less demos that were totally dummied up, etc, just to test the concept in front of potential customers.
So yeah, I'd say, don't get too caught up in the headline, but read the article and really think about what the author is saying. IMO, there is some valuable truth here.
We should seriously consider an electron-free lifestyle. I don't mean that we swear off electricity. I'm saying that we get rid of all of fucking chemistry (which is dominated by interactions of outermost electrons of atoms). It's a fucking distraction. We don't need it. Sure, our brains will need to use a different fundamental particle for neurons to signal each other with, and we'll have to evolve an exotic chemistry to replace our current composition, but you hear about pentaquarks every day. It can't be that hard, with all the modern science... oh, wait.