iLoo
en.wikipedia.org
en.wikipedia.org
The i-Loo featured an internet-enabled monitor on the cubicle wall and a special
printer that would allow users to print information
on a standard toilet paper roll.
I would have loved to see that product pitch.Funny, but that blog had a "pitch" for Twitting toilet somewhere as well. It seems Microsoft combined both jokes into a single real-life product.
Anyway, when you turned on the light a little disco ball would light up and some high energy pop song would play: "I Want to Break Free," "YMCA".. something like that.
It was the talk of the town.
iLoo seems like a bad idea, but for an unconventional marketing campaign, doing something with festival toilets is not a bad idea. If you've seen Better Call Saul's talking toilet, that would be a particularly impactful approach.
[1] http://www.copperkeyboard.com/
[2] http://www.tripadvisor.com/LocationPhotoDirectLink-g1575479-...
But maybe you could cover it with some kind of disposable plastic wrap? Every person would just throw the old cover away and new one would be automatically in it's place.
Edit: There's a condom joke in here somewhere....
There's something quite obscene about camping but with a 230v mains feed and >100mbit internet to your tent :)
The dataloo: https://upload.wikimedia.org/wikipedia/commons/5/59/CCCamp_2...
When at your friends house, subtly announce to them that you need a poo by asking for their wifi password.
It would have promoted the brand to be sure, just not in the direction they wanted.
I wonder if they were inspired by Apple to use an iName. But then, “internet” was the best excuse ever for the ridiculous leading vocal.
If you want to commercialise the public toilet in 2003, just add a stack of mildly interesting sponsored magazines, and build an internet station with Hotmail like a public telephone.
BTW patch your iLoo regularly! Reinstalling really is an unpleasant job :)
The jokes that came out then too.
That aside, I think iLoo is a genuinely stupid idea and no amount of rebranding could've saved it.