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Maybe if you could make it happen automatically, but I don't see regular people using a link shortener often. People sharing links on FB don't want to have an extra step, they just want to share links. You'd also have to look at the metadata stuff, the preview/Open Graph would just show your shortener service and not the actual content which could lead to less clicks.

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I'm minimizing the complexity of the extra step with a browser extension. When you open the extension, it hits an API with the current URL and gives you the short URL. Ultimately, the goal is to make the service accessible on every site, alongside the Facebook/Twitter/Pinterest buttons common in social widgets.

I'm using tools similar to what social platforms use to aggregate metadata, and embedding this information in the page, specifically for crawlers. Facebook still gets the metadata, except it comes from my service and not the original site.

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