Google Trends – “reddit alternative”
google.com
google.com
https://www.google.com/trends/explore?hl=en-GB&q=Reddit+alte...
https://www.google.com/trends/explore?hl=en-GB&q=Reddit+alte...
https://www.google.com/trends/explore?hl=en-GB&q=Reddit+alte...
https://www.google.com/trends/explore?hl=en-GB&q=Reddit+alte...
Just about any successful company or website will have a similar chart if you look for "X alternative" google trends, corresponding roughly to the company's overall popularity.
https://www.facebook.com/notes/mike-develin/debunking-prince...
You could argue "if people are searching for alternatives to my service, that means they (1) care enough about a core aspect of my service that they're inclined to find an alternative rather than simply leave, and (2) other alternatives/competitors are not already obvious (market dominance)."
Of course that's a stretch, and if enough people really are dissatisfied with your service you stand to lose them to alternatives, but I guess the point is that google trends doesn't really imply a whole lot in this case because it's going to be biased by many things - including overall popularity.
I am not a fan of citing Google Trends as data visualization not because it's bad data, but because it invokes correlation-implies-causation hard and is extremely kneejerk.
On a slightly off-topic note, I made a more causal data visualization with official data on the impact of Digg v4.0 on Reddit activity: https://i.imgur.com/AdIKqFW.png
https://www.google.com/trends/explore?hl=en-GB&q=Reddit+alte...
Edit: fixed link
I'm not into heavy customization usually, but for reddit it is where all the value lies for me.
It also allows me to avoid most of the sexism and racism that does so well on there.
I took it off my bookmarks bar and added Voat. And besides, the Voat goat is cute.
You could probably see these trends as evidence of discontent, and from this view, reddit discontent is growing.
Relevant XKCD: https://xkcd.com/1138/