This is of course extremely interesting and probably important for understanding our universe—but how is it helping anyone to say something like, "...with scientists performing a famous experiment and proving that reality does not exist until it is measured." The statement is like a distraction at a magic show, drawing the reader to the glittery 'reality' and 'exist,' which are totally undefined so the reader's imagination can rove without limit.

Maybe this is really just a fundamental challenge to our assumptions about motion of particles or information transfer in the universe. Isn't that interesting enough without these vague, human aggrandizing assertions about creating reality?