Try reading Generation X [1] by the same guy, I'm still trying to make sense of the book after 2 weeks of finishing it :P
[1] https://en.wikipedia.org/wiki/Generation_X:_Tales_for_an_Acc...
[1] https://en.wikipedia.org/wiki/Generation_X:_Tales_for_an_Acc...
Generation X, McJob etc are all parts of the lexicon now. Fight Club always felt to me like a kind of follow-up to Generation X.
It's the weakness in Couplands whole "capture the zeitgeist" storytelling. 150 years on, Great Expectations is still relateable. Generation X, not so much. I still love the book though :-)