Amazon Echo Released
amazon.com
amazon.com
Good:
- The hardware is really well designed.
- Being able to listen to NPR affiliates elsewhere in the country is awesome (Seattle's KUOW affiliate is bad, but my hometown stations of MPR and The Current are great).
- The Prime Music and Pandora integration is generally pretty cool, although the Prime Music selection is a bit thin at times.
- Timers and kitchen measurements are helpful.
Bad:
- The iOS app is absolutely horrendous. Imagine the worst web/native hybrid app that you've ever seen, now set your expectations down another order of magnitude. I cannot understand how a company with as many resources as Amazon—especially one that did such an amazing job on the hardware—could create such an utterly horrible mobile companion app.
- The Echo has trouble understanding my girlfriend (a complaint I've heard from a couple other Echo users)
- You call it Alexa, not Echo. The box says Echo, but you will never interact with it as such. Can you imagine Steve Jobs saying: "here's our big feature for iOS 5, it's called Siri, but you'll interact with it by calling it Yoko"?
- No really, the iOS app is awful. Like, I'll go out of my way to avoid ever having to open it.
Um, you say Siri instead of "iPhone" so I think they're doing exactly the same thing as Apple.
I think you're looking at this the wrong way.
The product is the iphone, the human-interaction agent is Siri
The product is the echo, the human-interaction agent is Alexa
You don't buy an Echo that comes with Alexa; Alexa is the whole point of the Echo.
I don't personally understand the need to humanize interactive services and apps, but I guess Siri made that appealing.
An slways-on, self contained voice controlled speaker is an entirely different experience than Siri.
You're not wrong, but this might have been intentional. I've heard complaints from people with Xbox Ones where the Xbox will suddenly decide to turn on because the owner was having a conversation with a friend and mentioned the word "Xbox." By calling the product Echo, you can have a conversation about the Echo without triggering the activation word. You're almost never going to say "Alexa" without intending to turn on the Echo.
But Alexa is the way people will interact with Echo, after setting it up. So it makes less sense to keep the two ideas separate.
Wait, what ?
Never mind the name mismatch - I agree that is odd.
But ... this is quick convenience device for rapid reaction to spoken commands ... and the command is three syllables ?
I understand the need to avoid false positives - waking up and responding to common speech patterns that get used throughout the day that are not directed to the device, but surely you can come up with a two-syllable command that won't generate those.
I have no intention of ever using a device like this in my home, but if I did, 50% more syllables for every interaction would drive me nuts.
It's also handy when Alexa is accidentally triggered (like one time when I was watching a youtube video). I whisper to my wife "Don't talk Echo is listening!" :)
I imagine if your name was Alexa (or even Alex) or had a close friend with that name you could also get a lot of false positives.
I bet they really can't find a 2-syllable word that doesn't false positive all over the place. At least not with either the quality of speech recognition or the wide range of accents that need to be understood.
I thought the idea was you could call it whatever you want in the official version, but the beta just had it set to Alexa?
You can configure what you call it. It doesn't have to be Alexa.
> The iOS app is absolutely horrendous.
The iOS isn't awesome but it's not horrible. I guess you haven't tried the home automation iOS apps like WeMo yet?
Could you or someone else chime in with an explanation of how this works? Specifically I see all the promotional material or astroturfing or whatever about how awesome it is for families, and I also see how it links to numerous single individual person services (google calendar, various music services, audible, etc) but I can't figure out how (or if) it handles the 1:n mapping. If I ask it whats on my calendar I really don't want to hear by son's assignment notebook from school, or even something as simple as asking about traffic, my wife and I do not work in the same location, if my wife and I and my son have three separate audible accounts...
As a side issue I have no idea why its so expensive. The hardware looks like my old roku plus a speaker but the cost is that times more than three? I mean on the assumption it would wedge me into the amazon ecosystem, as a bazillion year customer and a prime subscriber, I'd expect it to be free. "Here its free and works with audible now go buy even MORE audible books"
- It listened to me just fine, but wouldn't listen to my wife. Our dog does the same thing. I think there might be a connection there.
- The sound quality was good for the size, but doesn't compare to some other small bluetooth speakers I've experienced (like the SoundLink Mini) that make me think, "Whoa, is all that sound coming from that tiny thing?"
- Agreed that the iOS app is awful.
- The biggest miss from my perspective was the lack of integration (at least at launch) with a comprehensive streaming service. We had it in the kitchen, and it was a really nice concept to be able to say, "Alexa, play Hotel California by The Eagles" in the middle of cooking dinner, without having to clean off your hands and touch your phone, but really, Alexa could only play a sample of Hotel California by the Eagles, unless you owned it it in your Prime music library. Deeper integration with Spotify or Rdio or something would have fixed this. Maybe it's already been fixed, but if not, that's a fatal flaw.
- The hardware quality, including the remote, was top notch.
- At $100, it could be very compelling for rooms where your hands are busy. I almost kept it just for the garage, so I could use it while working on the car, or working out, or cleaning up. The kitchen is another good option. But the lack of complete music integration, and the fact that I could resell it on eBay and make money, made me give up on it.
The real potential will happen if/when Amazon opens its API. The ability to plug Echo natively to other systems and services (household appliances, websites, trello, x.ai, etc). They just launched integration with IFTTT, which is a first step, but there's so much more that could be done with a true open API.
Yeah, the iOS app is horrendous. Seriously.
I like the idea that this is backed by a service that has an API that can call out to other APIs. It has an "app store".
I think you can sign up for the SDK already: https://developer.amazon.com/public/solutions/devices/echo
It's one of the only devices in my home I use as often as my cell phone.
I look forward to the day when I can push information back to the echo using apps like tripit:
"ranman your flight is leaving in 2 hours, should I call an uber or give you the train schedule?"
"It's lunch time, want to see what's in the neighborhood you haven't tried recently?"
"You have an incoming skype call from X"
"Welcome home, want me to turn on the news?"
The only downside is that it depends on always on and fast connectivity.
I'm not particularly concerned about the privacy of it all (I do recognize the concerns other people have) but I would be interested in learning more about how the privacy is handled.
The other interesting device in this category is the Jibo: https://www.jibo.com/ but I haven't seen any of the details on the developer side of that yet.
As an amazon employee I'm sure you're probably bought into the Amazon ecosystem. Maybe you even have a fire phone? :p
But I'm primarily an Android user. I'm just imagining what a device like the Echo would be if backed by Google Now. It would be ten times more powerful, easily.
My girlfriend's primary complaint was "it can't even recommend me a book" (Because Amazon was.. well.. a book seller!)
I don't really use anything amazonian besides a kindle and the echo (although I do really like the fire TV stuff).
I use a ton of other apps/stuff -- and many of those have APIs. If I could call out to those APIs with my voice and then get stuff back it would enable a lot of convenience and intelligence that's hard to do on just a phone (or if more apps supported making API calls via siri, google now, cortana, etc.)
I'm really excited to see what people build with the SDKs and I hope it takes off.
I'm excited about it, but it's more cautious optimism because it's kind of limited, but I don't remember if it's too limited to have the kind of stuff another commenter pointed out like "When does McDonald's close?"
And Google Now does have an API.. they're just super protective of it right now. It will definitely be more interesting once it starts to open up ;)
- Hey you've got a flight (2 days before)
- Hey you've got a flight (11 hours before)
- Hey you've got a flight (4 hours before, eg 3am, thanks)
- Hey your flight is now leaving 3 minutes later (1 hour before flight)
- Hey your flight has changed gates (initial gate assignment, already at gate)
- Hey your flight has changed gates (actual gate assignment, already at gate)
- Hey your flight is now boarding (on board door closed already)
- Hey your flight leaves in 15 minutes (20 minutes after flight was in air)
oh and:
- Hey amazon shipped you a package (package has arrived and amazon told me about it within 10 minutes)
- Hey that baseball game you wanted to watch later, here's the score!
- Hey you once looked at a SF Giants article... Here's their score and when they play now and for EVER
- Hey
- Hey
- Hey
Maybe, but competition is good. Google isn't the only company capable of R&D, and if Amazon turns this into something amazing then you can bet that Google will work to make their stuff even better. This is a Good Thing for all of us, and as an Apple user I hope it inspires them to get into the game.
Since you might be more up to date with what echo can do.. could it work as an ad-block for TV (mute, switch channel)? Perhaps using 3rd party API for tagging ads.
How do you do this?
Maybe I have the wrong circle of friends and acquaintances, but I have never ever seen anybody interact with Siri or Google Now by voice other than as a demonstration or a joke in social settings.
I love my Google Now, I love even more that it does not shout things at me when I am in the bus.
In crowded settings, or sitting still, I will almost always just grab my phone before having to worry about whether or not the environment is too loud, which is (I suspect) why you probably see so few people using it.
Beyond that, I agree that verbal commands on a bus would be inconsiderate both to the other passengers as well as the recipient of the message, whose privacy I just (slightly) violated. That said, if I'm sitting on a bus, I don't really have a good excuse for not typing the message myself, and typing is still slightly preferred except for when my hands are occupied or my phone is not conveniently accessible.
When I'm getting ready in the morning, I will rarely check the weather on my phone because first, I need to find my phone (I seem to put it in a different place every morning) and then I need to click multiple times to see the information I want. With Echo, I can say "Alexa, will it rain today?" or "Alexa, what's the temperature?" and get an answer instantly while I'm doing other tasks. It might be less useful for smart watch users that wear them 24/7 (I don't own one).
This is very true. With Google, you have to say "Ok, Google", wait for it to go "bleep" and start listening, and only then ask.
With Echo, you just say "Alexa, what time is it" in a single second, and you get your reply.
Part of the problem is that it just doesn't do much. It can't seem to answer 9 out of 10 questions I ask it. It's very unstable and I get a flashing ring on top indicating that it needs a forceful reboot about twice a week. It doesn't seem to connect to anything in the outside world other than wikipedia. They did recently add calendar support but it can't read both my home and work calendar at the same time so it's not especially useful. It can't talk to my email, it can't send me emails, it can't look up movie times, it can't look up traffic, it can't price flights, it can't tell me when a book will be released. It has a built-in shopping list and todo list but they are only accessible from its (awful!) iOS app and don't do anything else. It can tell me the population of Florence, Italy. I learned from this thread today that it can do unit conversions. It can reply to some movie memes like "show me the money".
Part of the problem is discoverability. I don't know what it can do and in true hilariously bad form "what kind of cool stuff can you do?" just makes it reply "I don't understand the question"
So maybe you can answer here: what does it do? What cool things am I not doing with it that I should be doing? What am I missing out on? Is "show me the money" the best I can hope for?
I use the grocery function often and have IFTT linked to add stuff to ToDoist (agreed, the mobile app is horrible - who knew Amazon would make such a miserable shopping list app).
Lastly, living in the PNW, I do get a lot of mileage out of "Will it rain tomorrow?"
Granted, nothing I couldn't do with an iPhone/Android, but Echo's cheaper than a dedicated mobile device.
This is one of the reasons some of us try to make a big deal about fighting "insignificant" things (the DRM module in firefox (EME) is a recent example). They aren't a huge issue today, but when left alone, the sacrifice required tends to grow.
I know of zero people who do this... and I've asked.
I know several people who actually use their TV's Netflix app, and occasionally Youtube or Pandora or something for music, but they're in the minority, and here's why.
Most people already own a TV, and have an HTPC/Xbox/Roku/Chromecast/whatever device that works for them. All that happens is the old device gets plugged into the new TV, and they're good.
Conversely, most of the people I know who use their smart TV's Netflix app have zero dedicated devices to play Netflix on their TV. The ones with Macbooks don't even own the whatever adapter to plug their laptop in using an HDMI cable I'd give them.
They also exclusively use Netflix and Youtube for online video, so the question of codecs on a downloaded mkv file never comes up.
We use it extensively. We've talked about cancelling cable but my wife watches the live sports too much.
PS - We'd also use a HBO Go app if they had one. Currently it is Amazon Fire and game console exclusive as far as I know.
Yes, but no technologically clueful or savvy person is buying or using a "smart tv". Those are "grandma devices" that get sold to the demographic still shopping at Best Buy (whatever that is).
The HN crowd thoughtfully buys computer monitors that don't connect to networks. Like an NEC commercial (airport) display.
Right ?
This is the case for most non-technical people as well.
Now you can say that "hey they could be secreting recording you anyway."
Sure, but so could any internet connected device with a microphone or speakers.
This is pre-smartphone tech'.
Even if the current implementation acts as you describe, do you trust that Amazon won't change4 that behaviour in the future? How about when Amazon is handed a national security letter? Do you trust Amazon to pull a LavaBit to avoid having to change the firmware? Do you trust that Amazon actually got the security right and nobody will ever crack the device and change its behavior?
Also, claiming that other devices are also surveillance tools does not excuse this device.
It is an indisputable fact that I didn't pay for Chrome, and Google doesn't care at all about what I buy because they're not selling me anything. My value to them is derived from the data I provide, in many cases, unwillingly.
So, respectfully, I'm not "Wrong", and it's presumptuous to say so.
I can tell exactly when when the Echo is and isn't listening
But the NSA/FBI/Virgina Police can:
get my emails from google
get my emails from my work
get my emails off my phone
read my texts, pix, and other cell phone information
listen to my phone calls
hack my shittily exposed to teh internet home server
get my facebook information
tap my ISP
search my house when I'm not there
bug my house
If they can force Amazon to record me against my will, they can force apple to. Or leveno to record on my laptop. Or the Xbox Kinect on my TV. If I were plotting to join ISIS, yea probably a bad move. Otherwise it's a very minor threat.
One is an established device to actually talk to (usually) one other person, of your choice. The other one records you to send the information ~elsewhere~.
One is - in theory, let's leave the three letter stuff out - protected by quite a lot of battle-tested laws. The other one is so much harder to judge.
If so, Echo advertises that it is listening for its wake word and doesn't transmit the audio until that is used. It sends the information to a service of your choice.
If not, why would you trust that the other device's microphone doesn't activate and send your audio remotely?
What laws protect you from your phone/tablet that don't apply to the Echo?
Now, I admit that this just shows that I'm not part of the target market - just like the thread's author I assume. I don't claim that people are stupid if they buy into Echo, I just don't see why on Earth you would want to.
"why would you trust that the other device's microphone doesn't activate and send your audio remotely?"
As explained above: All voice activated features have an off button and I try to keep an eye on things/removing services/disable whatever I can. The distinction here is that one device works perfectly fine if you can convince yourself that it doesn't listen to you. The other one doesn't.
"What laws protect you from your phone/tablet that don't apply to the Echo?"
IANAL - but tapping your phone is something that the law is rather specific about and it is usually well protected. You can argue that the use of the phone's microphone outside of a call would be really not 'phone' related, but I'd hope (erm.. maybe I do have more trust than I'm aware of myself here?) that a court would find the invasion worse. Again: One is a device that is meant for private communication under your control. The other one is a microphone in your living room that is sold to stream your audio (yes, I understand the wake word concept) to random corporations.
And in the end it's a matter of limiting exposure. I _do_ think that the phone can be abused. It's just not practical to avoid one in my daily life. I take precautions and accept the risk. Without bashing Echo fans, I personally just wouldn't see the benefit and therefor cannot accept the risks.
Bottom line: Having a phone with a microphone and then buying another microphone for the living room isn't a case of 'Ah, all is lost anyway' for me. I don't think the comparison makes sense/leads anywhere.
I'm certainly not a lawyer, and I'm not sure which laws you're referring to, but I know that some laws relate to one's expectation of privacy which would certainly apply to an Echo in your bedroom just as well as your phone.
It's perfectly reasonable not to want an Echo because you don't value its features.
My point is that we may get the emotional 'creepy' factor from thinking about the Echo listening, but that rationally the risks and trust involved are not greater than those with, for example, a smartphone.
We don't seem to agree about the comparison in general.
A smart phone
- offers a button to disable voice activated features
- remains useful without voice activation
- is arguably (job?) not optional
- is no reason to dismiss feeling uneasy about 100% unrelated, additional 3rd party controlled microphones
Yes, a smart phone can probably pull off any attack on my privacy that I can come up with for the Echo. But that's not relevant for my feelings about the Echo IMHO. I can dislike Android AND iOS. I can worry about smart phones AND express similar things about the Echo.
I've never seen 'OK Google' work (because everything Google Now, Google (Games|Music|Books), G+ etc. is terminated and/or disabled and/or removed). Don't claim that this is something you cannot (try to, if we're paranoid) avoid, some mandatory, intrinsic feature of the phone.
I agree that I have no guarantee. That is not related. I don't have a massive problem with the Echo - I plain don't get the risk/reward situation and it's not for me.
The only problem I do have is people jumping from 'having a smart phone' to 'cannot seriously be worried about random other gadgets with microphones'. There's no connection. That logic is flawed.
it's stupendous.
What about new versions of the firmware?
If you controlled the firmware of a device that surreptitiously records more than it should be recording, would you show those "extra" recordings to the mark nicely chronologically sorted with the legitimate recordings?
If you were a criminal (or government agency) attacking these devices with bad firmware or buffer overrun, would you have even the slightest care about making sure echo.amazon.com is updated to show your eavesdropping?
// only five karmas and a username that is a googlewhack (!) bringing up exactly 5 posts and nothing else smells a bit like JTRIG
https://www.piettes.com/hacking-alexa-the-new-amazon-echo/
http://echo.amazon.com/js/eb25f-app.min.js
http://www.amazon.com/gp/help/customer/display.html/ref=hp_l...
But who knows. they could still be hiding stuff. time will tell
// TIL about JTRIG. neat! HN wouldn't let me use TravCav. Search that if you're curious.
Although it doesn't undo the creepyness of an always-on microphone picking up your conversations, it's an interesting way for Amazon to mitigate that.
http://www.dailydot.com/technology/siri-google-now-cortana-c...
https://www.reddit.com/r/technology/comments/2wzmmr/everythi...
Once they open up the SDK, there's lots of things I'd love to add which will make my life easier.
It was a great buy at $99. I would have even liked to buy an additional one for my bedroom. At $179 it's a tougher sell - I would have to think twice about it. I also noticed they're selling the remote control separately for an extra $30.
I ended up putting mine in the bedroom. The only commands that I've found weekly+ uses for are:
- Turn the lights on/off
- What time is it
And that's pretty much it. Only the latter works reliably.
I would have definitely have used the home automation more, but the Amazon recommended WeMo switch that works perfectly from the WeMo app only works half the time from Echo.
It's a fun toy though. Guests always get a kick out of "Alexa, tell me a joke" and "Alexa, play some party music", and I still enjoy the occasional futuristic feeling when I e.g. listen to something interesting on NPR in my car and have Echo take over when I get home.
However, as much as I enjoy NLP and early adoption, I really struggle to find practical, non-gimmick uses for it.
I really wish it supported something like json, allowing me to get an audio of anything on the web.
I like it for $99, but not for double that.
The instant answers, unit conversions, etc. are convenient in the kitchen, although they could improve on this front. Alexa doesn't always understand the question and seems to screw up sports scores and schedules pretty frequently. It seems about as good as Siri but not as good as Cortana. I have never used Google Now so I can't compare to that.
Amazon pushes out frequent updates and integrations with third parties - Audible, Pandora, IFTTT and some home automation systems just to name a few. They definitely seem committed to Alexa.
Overall, I like Alexa. I wouldn't say it has changed my life or anything and I'm not sure how much I would miss it if I didn't have it, but I'm glad I do if you know what I mean. It is definitely still an early adopter device. It will be exciting to see where it goes as they add more features. I already feel like I'm in a sci-fi movie from as recent as the late 90's where I talk to the house computer. Neat stuff.
I mostly use it to ask it the weather forecast and control my Hue lights (Alexa, turn on the living room lights, dim the office lights to 50% percent, etc).
Rather unexpected, I find I like to ask it to tell me jokes too. it has a rather large library of particularly terrible jokes that I like :)
The shopping list feature is nice when trying to keep things paperless (or at least, I never find my notes). It's now possible to have IFTTT email you the list when you ask what's on your list.
As a bluetooth speaker, I don't find myself using it a whole lot, but has a wide range of options from TuneIn to IHeartRadio and there is a lot on Amazon streaming too.
I'm looking forward to seeing them add new features and they come out with new features about every single month.
It's not the most neccessary thing by any means, but it is a nice step towards Jetson-land and it's fun to have around.
It also learns voices better over time and has a nice "training" app in the phone app I'd suggest using 3-4 times. Neat stuff.
Oh - Alexa support is super awesome, most questions get answered by real humans super fast, and then they implement some of those things!
And I've not had to answer a single "Dad, how do spell..." question since we received it.
* "Alexa, what's the weather look like?" (every day)
* "Alexa, set a timer for 10 minutes"
* "Alexa, what time is it?" (we don't have any clocks in our living room.)
* "Alexa, play some 80's music." (this works great if you just want some music playing)
Also, it's a pretty good Bluetooth speaker.
Yes, you can do most of this stuff on an iPhone with Siri, but this kind of button-less voice control is just better.
Have you tried the newer Android phones with the same kind of button-less voice control?
One of the things with Echo is that it doesn't have a screen, so everything has voice responses.
And its a fairly amazing technical achievement, but its still got a long way to go -- if you ask when a business opens, it will show you the hours but not tell you the time it opens, even though Google has enough semantic understanding of the open/close times to tell you on the results page with the hours that it is "closing soon" or "closed now" if that is the case.
For me, it's a more useful Siri.
"Echo uses on-device keyword spotting to detect the wake word. When Echo detects the wake word, it lights up and streams audio to the cloud, where we leverage the Alexa Voice Service to recognize and respond to your request."
Of course, given that a lot of the HN crowd currently derives their income from surveillance and/or walled-garden based business models ("analytics", "big data", "software as a service", etc), I expect to be down-voted for suggesting that it is a bad idea to trade your future for a few shiny (and sometimes useful) toys.
I hope everybody that uses Amazon's microphone - or, as you say, a cell phone - realize that you're creating the surveillance state. Right now there is a large effort to normalize surveillance socially, and instead of fighting for you right to privacy, we have a threat full of people talking about how wonderful the bait tastes.
If we can end the false privacy-convenience tradeoff, then the technology can be applied for goals defined by users rather than select business interests.
Nuance's Dragon NaturallySpeaking is a mature proprietary product that runs locally on Windows. It has an SDK for custom integration, http://www.nuance.com/for-developers/dragon/client-sdk/index...
Our most used apps:
- Alexa, set a timer for 10 minutes. (Our new standard kitchen timer)
- Alexa, play [...]. (Lots of music in Amazon Prime.)
- Alexa, turn the lights on. (Interfaces with the Hue lighting system to brighten the living room.)
I could live without it, but I could survive without a lot of the tech that makes everyday life a little easier. I'm glad I don't have to, though.
Some of our thoughts:
* The integration with third party services has put it into a new realm of usefulness.
* I am still disappointed I cannot tell it to read me a book from anything but Audible. I would love to say, "Read Hamlet from Guttenberg."
* The connection between Echo and Prime Music is sensational. If you like genres of music over specific artists, it really shines.
* If you have kids, the Echo is a blast for them to interact with. Endless questions from your kids is great to hear.
* It would be awesome if they opened it up more. I could see it being a game master for family games of trivia or spelling contests.
* I'd say we use the Echo for 3-4 hours a day with a majority of the time used to stream music. "Amazon, play Kidz Bop 28" is a common refrain.
* When playing scrabble we use it as a timer.
* We've never used it to order anything from Amazon.
* We do use it to compile shopping lists. I was surprised how quickly this became an essential part of our household. So easy to say, "Amazon, add olive oil to shopping list."
* You can choose between Alexa and Amazon as they wake word. We use Amazon since it is easier for the kids to register with the Echo.
* You cannot change the wake word from those two.
* We use the Android app for non voice control and it has gotten much better recently.
* The news function could use a ton of work. I don't want to hear things I am not interested in from NPR.
* It listens to everything. If you happen to mention Amazon in conversation it'll pick it up, even if you are 2 rooms away.
* At $99 it is a device I'd recommend to almost any family. At $179 I couldn't justify buying one.
Anyway, they have a winner for families if the price point was lower. I am very glad we got ours for $99.
As Jack Dorsey said, Echo is the future.
What I found, though, was that it was a divisive product. 50% of the office thought it was neat, 40% didn't care, and 10% hated it with a surprising passion. Privacy concerns were brought up, but the biggest complaint was just that it was "creepy."
We ended up unplugging it and leaving it in a corner because it wasn't worth making people uncomfortable for a largely useless toy.
The other person has now lost their reasonable expectation of privacy in their own home and might not even know it.
The customer reviews section was previously hidden during the closed beta test, though the review section was accessible with the right URL and just a few weeks ago there were only 4 mixed reviews.
I wonder how many amazon customers got a free sample as one wrote: "SO happy we got to sample one of these playtoys, first! What a disappointment!"
> My Amazon account is over 15 years old (...)
As a long term Amazon customer too I doubt Amazon cares. They nag me with their Prime subscription opt-in dialog every time like I am a new first time user. Though I couldn't care less about a subscription model - I use Amazon as a online storefront to buy physical and digital goods on demand.
My first test if I get the device is to change the wake word to "baby" and play Justin Bieber's number.
Sadly you cannot change the wake word. 'Alexa' or 'Amazon' are the two available wake words.
And tells you what it thinks you want.
Sorta like: http://theinternetthinks.com/
Coming Soon: Integrates natively with all sorts of apps - (There's an SDK in the works)
And Google Now does do one command music streaming (I do that everyday - "Ok Google, Play Music" - and it starts playing). Audible and Reordering past Amazon orders - Some people may find value in that. I don't listen to audio books or reorder stuff in general from them.