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Momentum.

Specifically:

Well designed and communicated homepage.

Modern products and companies using the language. Their websites should look great too.

Boilerplate-free graphical or web app oriented examples.

If a clean, well designed language with good documentation and bite-sized clear intro videos could do this today, it can build momentum.

Ps: I'm a designer who would love to get into programming with Racket.

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> Ps: I'm a designer who would love to get into programming with Racket.

How to Design Programs is the way to go. It's an amazing book.

It is an amazing book.

For me it is not a book that teaches Racket though - and not a book to pick up web dev in Racket though.

If there was tutorials on how to do Sinatra, Express or Flask style web apps/apis I think people who use those types of frameworks would find it more accessible. And there are a lot of those type of people.

Looks fantastic, and available free on the web: http://www.htdp.org/2003-09-26/Book/curriculum.html

It gets even better, there's an ongoing free course on Edx based on that book: https://courses.edx.org/courses/course-v1:UBCx+SPD1x+2T2015/...

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