It did, OP just chose to highlight what best suits his/her viewpoint.

Example : Safari on iOS and OSX defaults to Google for the search engine and Apple collects billions of dollars from Google to make it easy for you to sell your data to Google - the very thing Cook is trying to sell you as evil! Same goes for FB, Twitter and Bing.

Also Apple collects a great deal of data just like others and it is not provably different than others unless you insert irrational faith into the equation.