It was several hours, with many interviewers one at a time, of academic exercises. Some I could see were relevant to some of Google's projects, but that wasn't the emphasis- it was very much a "how much do you remember from CS courses?" (with a few exceptions- one had me explain why a snippet of C would crash- something more what I would expect a senior engineer to know that was more practical-oriented).
I _think_ I did pretty well (again, it was part of a bigger due-diligence-- another story altogether, so I never heard), but in the end I was struck by the fact that (a) not a single interviewer had looked at or asked about any of my publicly available work, and (b) not a single one even asked something along the lines of "what are your strengths / what do you think your contribution would be" (or weaknesses, for that matter, but that seems less important).
Of course, one of the other guys I worked with lucked out and got interviewed by one of the paypal-mafia, and ended up with a reportedly very stimulating hour long discussion about actual work, strengths, and actual situations that one would hypothetically need to handle at google.