I mean possibly yes. But they also might hope to someday have 4 digit numbers of users and know they can shame states, especially reddish states, by claiming they have too much regulation. Worked pretty successfully for zenefits in Utah.

Not necessarily. They basically get the publicity without impacting their business.

> They must have something substantial enough to warrant a press release.

Not really. If the purpose is draw community intention, promote a feeling of regulatory barriers as a problem, and create pressure against regulation elsewhere, they don't need either customers in WY or any actual WY government interpretation to make it worthwhile to issue a press release.

Well, unless people actually dig into the supporting facts, in which case it might seem kind of silly if there wasn't anything underneath it.