Since I dread having to get up at 6 tomorrow to make sure that my code worked, I kind of agree. But we don't want to make it west-coast centric either. So perhaps 10 AM Eastern? Or 11 at the latest.
Edit: I updated the OP to say 11 AM. What swayed me was remembering all the times that problems with a whoishiring post stuck around for hours before one of us western types could fix it. This will make that less likely.