Obesity is a very complicated issue in poor neighborhoods. It would involve fixing a few other things. And I don't like the "bah, lazy people" attitude. I have no idea how I'd handle the situation if I was raised in that sort of environment. I do know that it takes a much larger amount of effort to eat healthy in bad places.
The issue is further complicated since we try to push the same nutritional guide on everyone. It is a little known fact that Native Americas have a hard time with bread. Rice isn't as healthy for people as you think, unless their bodies are adapted for it.
In all, the University's heart is in the right place.