Lyft and the coalition of the billionaires who didn’t invest in Uber
pando.com
pando.com
The other fact to consider is that Lyft doesn't have many options besides these folks among the usual suspects in tech investing. Most of the common tech investors are already in bed with Uber or have competitive bets elsewhere.
Lyft's last round from Rakuten and Fortress highlighted this. A look at Lyft's recent funding highlights their need to look in new places for $.