I have a MacKeeper related question: are apps such as this (cleaners, antivirus etc.) necessary for Mac computers? Judging by the number of users affected by this, there are a lot of people thinking they do need it, I guess.
The number of users may also reflect their pushy "you need this!" marketing. I installed MacKeeper a few days after switching from Windows to Mac, as I had no idea what I was doing. Ended up uninstalling it, then reinstalling OS X from scratch just in case.
Get to any Windows user, and ask him when was the last time his anti-virus stopped him from doing anything. Malware has adapted since the 90's.