You've lifted up the robes of the priesthood, and exposed them to be at best, flawed scientists, and at worst, social engineers. Whether this knowledge will have any effect on the truly brainwashed, we see that it doesn't, but it will have an effect on saner minds.
The marketing geniuses who turned 'global warming' into 'climate change','carbon dioxide' into 'carbon', and migrating polar bears into victims, will surely not be knocked out by this, but they're deleting emails this morning, you can be sure!