And, they haven't gotten it right. Windows package management still sucks so hard as to make the OS unusable on servers (and annoying as hell on the desktop). This is seemingly a simple-minded downloader, with none of the capabilities I would expect of a modern package manager. Sure, it's nice that it can download and install stuff from the command line (and it's idiotic that it's been so difficult to do that in the past), pulling from a variety of sources. But to imply that this is somehow comparable to apt or yum is disingenuous, at best. I'm guessing it's simply ignorance; Windows folks usually have no idea what they're missing (if they did, they couldn't possibly tolerate how bad it is).
I can find no mention of dependency resolution, for starters, which is the core reason apt and yum are magnificent. Nothing about querying for what files or commands are provided by which packages. Basic validation tools (i.e. if I uninstall or upgrade X, will Y break?), also seem to be missing.
In short: It's simply not a package manager in the sense we mean when we speak of apt or yum. "Lipstick on a pig" is a saying that might apply here.