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And that kids is why you don't extrapolate long term trends from exponential curves.

It would be interesting to see an upgrade frequency comparison of "creators" vs. "consumers".

It's actually total Mac revenue.

Great. So Apple completely restructured their OS for a market segment (tablets) that is now below the original market segment (laptops).

They did? I think they restructured their OS for (a) Mobile, and (b) Mobile <---> Computer integration. Both of which should pay off pretty well.