i dunno what the tool worth and i dont plan to pay 20$ to find out if i need this tool.
i dont blame the product, just the moneytisation is broken. Ok to sell a tool, but first convinces potential buyers
We happily admit that a paid beta program is a bit of an experiment, but it's hardly unprecedented. See Mac OS X Public Beta for an example. We do not want to set up the false expectation that Atlas is free. It isn't.
That said, if you wanted to hit the ground running on Monday morning, launching on Sunday allows for the blogosphere to start talking about Atlas on Monday morning.
I can not continue this thread without appearing as a 280n hater and i didnt find a way to reach boucher directly.
Having a paid beta, means that people who haven't used Cappucino probably won't try it and it's a good thing because they would have been harder to support...