Is this the first crack in the Hoover Dam that is Bloomberg Terminals? Probably not - but the widespread reliance on the $10k+ per year terminal in the financial services industry means that this thing is ripe for disruption. The key isn't to build a terminal replacement though. fintech startups need to chip away at little bits and pieces - and need to inter-operate as much as possible. Only then will the bbg dominance be reined in.