Does Start Up weekend specifies that the start up has to do with tech? Unless you're saying that 103 people were the "idea person" I don't see what's wrong with that
>Restrict to those who are there to code, design, or build something, not to write a business plan - this gives participants the freedom to work on projects that don't need to have profit potential.
That makes sense, but you know, don't restrict it to tech start ups. And from what I read at the SW website, it DOESN'T have to be tech. How were the projects from that SW you mention?