Given that student pitch-a-thons (ex: business plan competition type events) can earn you pretty decent amounts of money, how much longer till hackathons on college campuses fall the way of corporate hackathons?

As food for thought, there are "Consulting Case Competitions" for business school students year round, and some students decide to spend their time optimizing for winning a bunch of these one after another all around the country. I'm not sure if this is a good, bad, or neutral thing.