It's a nice idea but to be honest this is out of reach for 98% of internet users. I've probably explained to my mom what a blog is half a dozen times and still doesn't get it. She also refuses to stop double clicking on links...
A search engine for savvy people would also not be a great business position because those type of people don't click on ads. There was an article last week on Hacker News that 8% of internet users account for 85% of all clicks.
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