Ask HN: Observations about Reddit's /r/thebutton?

Reddit has been running this since April Fool's.

I believe it's quite an interesting social experiment. HN-ers familiar with it (I expect a lot are), what deeper things do you notice? Like the spontaneous creation of "religions", how each group develops rhetoric to insult the others ("non-pressers for life" etc.) and other such things.

http://www.reddit.com/r/thebutton/