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Well, not all pagination is bad. On very long articles (like the Ars review of Snow Leopard[1]) the pagination is actually useful. It's the exception to the rule, granted.

[1] http://arstechnica.com/apple/reviews/2009/08/mac-os-x-10-6.a...

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Great point. Pagination in harmony with the content (splitting across sections or chapters of a longer article) is valuable to a user. It's easier to bookmark or remember I was on page 4 of that Ars Technica review, or to send a specific URL of a relevant page in a long-form article to a friend.

The problem is with arbitrarily introduced page breaks, where it is doing a disservice to the user in favor of inflating page views.

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