How Teens Really Use Apps
blog.testmunk.com
blog.testmunk.com
- Facebook is all old people that post horribly made memes and highly ignorant content.
- Tumblr is...what is tumblr again?
- No one I know uses Snapchat...plus what would I even send to other people "hey, bro! check out this cool bowl of cereal I'm eating".
- I've been with my significant other for 6 years so tinder, etc. is something I've never had to use.
- I do use Twitter.
- I also use instagram but only as an artistic outlet, not just random photos of daily life. I have a clear strategy for how I use my instagram account.
- I browse reddit but most of the time the quality of the content is extremely low.
- I use more industry specific social media like Github and Dribbble but are those even considered social media? Is HN social media?
- Facebook is alive and well, even among the < 20 crowd I know. I love using it.
- Several of my friends use Tumblr, but I don't get it. It looks like a mess to me; I have trouble spotting the content I'm supposed to look at.
- A lot of my friends were on snapchat when it first became popular, and the content they sent me was sometimes hilarious, but mostly boring. Most people I know have lost interest.
- I've never been able to get into Twitter.
- I LOVE reddit. I'm one of those weird people that finds the default front page hilarious (granted, it does get old after a while), but the more time I spend on it, the more I appreciate how it allows me to connect to people I never could have met in real life. For example, I was curious what police officers thought about a recent shooting in my hometown, so I posted to a law enforcement subreddit and got perspectives from all over the world, including from officers in New Zealand where they don't regularly carry firearms. Another time I was discussing SSL on the redditdev sub, and a reddit engineer jumped in and explained why reddit doesn't force https (infrastructure capacity reasons).
Here's the conversation with the NZ officer that responded: https://www.reddit.com/r/AskLEO/comments/2ys2cb/is_it_ever_j...
- Tumblr is twitter with better photo/video/audio focus, and no 128 char limit.
- Snapchat is a messaging program with a 'in the moment' or 'hey check out what's going on over here' type focus. Sorta sharing a portal into your current situation with friends.
- Reddit works better if you unsubscribe from the +100,000 subscriber reddits. Signal:Noise degrades with the larger groups. Smaller niche or alternative subreddits work much better.
Yeah, and most people I know really only use it for chat, and only out of convenience.
I will occasionally use FB to post pictures and content to curate my public image in case people want to search for me, and most of the people I see on news feed appear to be doing the same thing. The rest are posting stupid content which they will regret making public in 10 years.
Personally, I'm still trying to find a social networking tool which provides truly transient, private communication which is securely deleted and not logged or mined by the company providing the service. Snapchat seems to come closest to this model, but the fact that it is limited to mobile and it's weak encryption prevent it from being used for actually meaningful conversations.
Facebook is what you make of it. If every person you've ever met is your "Friend" then it'll be noisy. If someone posts stuff too much, block them or even unfriend. It's hard to understand complaints when they literally allow you to manage who you're friends with.
Personally I find niche social sites to be far more valuable than general sites.
HN is social news for technical audiences. Reddit is social news curation across different demographics. GH is social software development. Facebook is Linkdin for my personal life. Tumblr is lazy blogging. Very noisy. Snapchat is faster picture texting. For many people this really is just cereal-bowl-boring. Instagram is photography made easy. I'd probably use this if I had more friends into real photography, but as-is it's just more cereal bowl pics.
There's always noise but niche networks encourages higher quality because people care about the niche. Social noise is much less acceptable there. General sites will always just be "random shit no one wants to hear about in person".
People who use snap chat have more interesting lives than you.
To me I just don't see the point of snapchat, but that's fine. It's quite obvious that im not their intended audience.
I like Instagram's "feel", and I imagine Snapchat's is similar. Its main point of sharing is tied to a low-friction hardware feature (using the mobile camera, then picking a filter) and so just posting something, anything, is easy. Unlike a banal Tweet, a banal Instagram photo just sits there to be looked at, and so you don't have to worry too much about being judged harshly (with Twitter, most novices fear that the format constrains their "deep" thoughts to superficialities...which is partially true)...And even if photos are worth a thousand words, their domain is relatively constrained. It's hard to stumble onto political/divisive content the way you can on Facebook or Twitter, and there's less room for content-sharers to bloviate about their lives (since some of them are confident in their visual skill to think that their photo alone says it all). You can just lazily browse the stream, contribute something if you feel like it, then get back to life. So for an older generation that grew up in the age when blogging was hot...there's a kind of appeal in having online social networks being so loose and "shallow"...then you can get back to real life and not be so obsessed over how all of your high school friends are now married with two beautiful babies and living in a perfect house according to their Facebook feed.
The effect of this ephemeralness is probably different to the younger crowd, though, who may have less incentive/discipline to peel away from their phones.
"While talking to several members of the teenage\young adult age bracket, it became clear that the above results did not mean teenagers did not use Facebook. Facebook, even if not their “primary” social network, continues to play a big role. It is, however, more of a utilitarian role than before."
So Facebook has become akin to your public "phone book" listing for younger users.
I don't think it's a matter of how often they "see" their friends, as Snapchat, Instagram and other app usage is very high so clearly - they want to connect in this manor - just not on Facebook.
This makes sense to me. I am 21 and "use Facebook" every day (i.e. open the Messenger app). Almost everyone I know is on there and I am on several group chats with both online and real friends. It's very useful.
Haven't logged in the actual Facebook site in a while, though.
That makes it a lot less cool, but it also means its position is safe for now.
I don't see 95% of my friends on a daily basis (even good friends). Facebook is incredibly useful for managing events, messaging others (my main use), groups (school and interest groups), and keeping up with what's going on in my friends lives (Snapchat and Instagram don't really solve this).
- you don't see people every day at school. or if you do, your time is limited with them - texting gets you so far but facebook is not a direct communication channel anyways, never was. It's a "let me tell everyone something!" type of thing. MySpace was the same thing - FB/MySpace let you post pictures. Sending pics is still cumbersome and you can't just "blast it". Instagram, obviously, is better at that and definitely my new app of choice (and SnapChat too but Snapchat has less of my friends on it).
Idk, just some thoughts.
Perhaps Tumblr, in the eyes of teens, has a steeper learning curve than spewing out pictures with Instagram/Snapchat and being adept with the platform indicates you have better technical capabilities.
Either way, I don't think it's a bad thing that the word "nerd" has changed in this manner.
I more see it used as a way to signal that you are interested in a subject relatively more than whatever main group you identify with. So someone would call themselves a "book nerd" even if they only read a couple books a year, because most of their friends don't read at all.
I don't think the definition of the word "etymology" has evolved to mean "definition" (or "current usage").
I wonder, with a snapchat merger, if they would run into monopoly issues with the FTC.
And cynical? I don't think so and I'll explain why.
It goes way beyond events like this concert. It's the notion of publishing every aspect of your life just so others will notice it.
I once saw on facebook where a girl had posted an image of her family all huddled together, grievously hugging: "Just found out that my grandma has cancer." Who decides that's the time to step back and snap a photo for social media? And why, to get "likes"? Maybe add a filter somewhere in between.
My brother saw the same thing as that concert image, but at a funeral.
It's ALL to get noticement and it weirds me out.
It's evident that some people express little interest in the music being played, but rather enjoy taking selfies with the artists in the background.
I really dislike this cynical attitude, it almosts sounds like 'these people aren't enjoying the concert properly the way I would, becuase they're taking photographs, therefore they must be there solely to take those photographs, and therefore they are inferior to me.'
Just as many people find it more enjoyable to play with their phone instead of paying attention to their local environment, there are people who find it more enjoyable to broadcast "Look at me, I was here", rather than participate locally (many often do both, but there's a noticeable amount of folks who don't participate and only document, be it photographers, or selfie obsessives). Taggers share the same mentality. Also concerts and events in my city are often free, so it attracts a more casual audience who's bored enough to have left their house and yet not invested enough in the event to be engaged or participating.
Wasn't that always an important part of many teenager's lives? I don't think the underlying behaviour changed, just the way it's expressed. Instead of telling everyone how great the concert was (regardless of the actual experience) they can instantly upload a cool picture to instagram.
.. not really dancing for the music or the moment, but playing to the camera feed and taking selfies with the artist in the background.
Of course all those services can be misused as well and can become wastes of time or even be detrimental (for example Tumblr and Reddit are famous for their possibility of creating very powerful echo chambers). But for all I know those teenagers could be using their time much better than I did at their age.
A very interesting thread is Whatsapp acquisition news. Lot of US HNers were shocked with its value; but a lot of people from a lot of other places just knew whatsapp as THE ONLY messaging tool that matters in their respectives countries (and that in a lot of very different countries).
Edit, said thread: https://news.ycombinator.com/item?id=7266618
One of the biggest mobile service provider here (TIM) is betting big, advertising a mobile plan that gives you unlimited internet usage through Whatsapp. Everything else has a usage quota, internet through Whatsapp is unlimited (and I wouldn't be surprise if Whatsapp is not paying a penny for this kind of advertising)
But I think it kinds of breaks net neutrality!
Why do we care what teens use?
- They don't make significant purchase decisions
- Ad-views are mostly wasted on them
- The interactions and contexts they like at their age, they likely grow out of before you can monetize the longterm relationships
Why are we chasing after the teenage fools gold. Owning a communications channel that is used by adults making significant purchasing decisions on a regular basis while doing work via you channel seems to be infinitely more valuable.
Even though they aren't useful viewers for ads or spending any money, it's important to understand the people that generate a large chunk of your site's content.
I don't think that adds up. 20's and 30's will use things like Tinder, Craiglist, eBay, etc that meet their needs and... generate useful outputs for both parties.
http://time.com/3762067/college-acceptance-instagram-high-sc...