This product looks awesome but since gyms get a lot of their revenues from personal trainers I can imagine it might be a semi-difficult sale. How about putting it in home gyms though? If a home user already has a Kinect and a tv you can probably sell them your software as a really cool high tech logging/safety check pretty easily.
Uh, actually as I think about it the home use is super exciting. If you can build some cool visualization software you can sell it to home gym users as a data-driven workout experience. Good luck you two!