So it cuts power before the iPhone can store that a failed attempt occurred. It's such a simple, stupid, wonderful idea. I love it. Kudos to whoever came up with it.
When BT Cellnet mobiles came out.
http://i.ebayimg.com/images/i/351317080153-0-1/s-l1000.jpg
If sending an SMS, you pulled out the battery, you'd get it for free, a bit annoying but still a cool trick when you were on PAYG.