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entire industry was based on scamming people, customers would report 100% dissatisfaction across the board

Quite wrong. Scammed individuals are notoriously bad about reporting the scam, because it makes them look bad for being scammed.

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the problem is that you can't complain. Who do you talk to? Call the cops for getting scammed out of $10? Call the company? Which one? The game company? The phone company? The ad network?

This is where class action suits come in handy.

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