Your medium article is 50X better than your website. Your website is useless for promoting your product. I don't like the headline font for your site, the lack of screenshots, basically the lack of focus on a product that will live or die on its usability and interface. I'm not a fan of the Z in openloopz. Combined with the comic sansy looking headline font it doesn't feel polished.
The inventing of a new words ("loops") is to be avoided unless absolutely necessary. You are now not only trying to tell a (very) mildly interested reader about your product you need them to learn a new language in order to understand it. This is an unrealistic cognitive burden for a sales pitch for a todo app. I strongly suggest that you use the simplest possible terms in plain language to describe the focus of your product, how it fits into the users life, and what problems it solves for them.
Your post here is more focused on your personal suffering than on your product. We are all eating shit to try to launch our companies, but too much focus on that makes for a downer intro to your product. I'd try to separate your moments of sharing the struggle and the moments of sharing the product. Do you want people to be genuinely excited about it, or pity you? Which emotion do you want to be a stronger first response?
Scanning further over your medium article (It's longer than a casual browser will give it time, ie 5 seconds) I suggest you take whatever the salient feature of your product is, maybe the hashtagging to create inline tasks and put that front and center in a huge picture and font. I'm still not sure what problem you are solving or who you are competing with, is it todo lists, slack, what? Where does this tool fit in my life? I suggest you take a look at the way that slack conveys information https://slack.com/is/team-communication (notice even the url hammers home their function).
I think that honest feedback is very imporant and that your main problem here, which is something that affects us all, is that you are too close to the product. You already understand it, you speak its language (invented words and all), and you are now longer able to communicate it to the passing man in the street. I suggest workshoping your pitch and language with fresh ears constantly until you are able to get someone to understand the basics of what it is and how it helps them in 10 seconds or less. All that said, I'm rooting for you, best of luck!