The point is, let's pretend for the sake of argument that this article's main idea winds up being absolutely true: imagine that someone produces a rigorous mathematical proof that any consistent physical theory that incorporates both quantum mechanics and gravity (general relativity) must be some variety of string theory.
Now, we live in a universe where quantum mechanics is an experimental fact, and we live in a universe where general relativity is an experimental fact (each within their own domains of experimental accessibility). Would it truly be unscientific at that (thus far imaginary) point to conclude that string theory was a correct description of reality? The only alternative that I could see would be to abandon the idea that mathematics is able to describe our universe at all. And that doesn't feel like science, either.
[Note: As a professional string theorist, I'm hardly a disinterested party. But it does mean I spend a lot of time thinking about this stuff.]