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Again, goes to show that content always be what will make or break your niche market.

I think you're referring to a very vague conception of "content" and an equally vague conception of "niche market". Those buzzwords are pretty meaningless.

Basically, you're saying that "content" aka "tradable_object" (service or otherwise), must always have "market_value", if it is to be successful in a "niche market" aka "market".

Did you go to business school?

What do you mean by that?

yeah I don't understand the sentence s/he formed there personally.

He's saying that niche marketing is dependent on good content marketing, which is a fancy way of saying releasing free information to attract an audience.

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