Capital compensation for the product won't flow through the doors until we launch. We had a CTO start the product but he had to move into an advisory position due to health concerns.

Hiring an outside firm would also put the knowledge of the platform and the product into their hands. It'll make it more difficult for us to iterate and grow beyond just the MVP concept into a full business. That's why we want an equity partner. Someone who believes in the product and wants to see it grow with the rest of the team.