I was at Kodak when the terminal decision was made. Among other factors... Film sales were driven by retailers/drugstores, which were hooked on the model of customers visiting to buy a roll, another visit to drop off the roll, and a third visit to get the prints - and odds were that they'd buy something on each trip. When digital photography started catching on, those stores made clear that if Kodak did anything to disrupt that pattern, they'd drop Kodak products fast and destroy the company. Ergo, Kodak was reluctant to dive into digital. Yeah, there was a long-term plan to cope, but nowhere near as fast a transition as customers made.

I tried to push the idea of a cell-phone-equipped camera which would immediately upload images and mail you prints, but was a mere peon so that went nowhere.

Don't lose sight of who your REAL customers are. Bulk buyers who resell product aren't.

lack enough schizophrenia

Great line.